Archive for September, 2008

Advertising Agencies yet to cross Digital Divide

Ham on 09 27, 2008 | 21 Comments

Advertising Agencies yet to cross Digital Divide

Ad agencies are still are not structured to handle the online media realities of today. And it got me thinking, which is not necessarily a good thing. Walk into an ad agency today, and in the m

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PERCEPTION VERSUS REALITY – A BRANDING ENIGMA!

Ham on 09 15, 2008 | 2 Comments

PERCEPTION VERSUS REALITY - A BRANDING ENIGMA!

SLEDGEHAMMER EXCLUSIVE: “Reality is merely an illusion, albeit a very persistent one.” Albert Einstein ‘Perception is Reality’ was actually first coined by Rolling Stone magazine some 2

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WHEN TWO MEDIA TITANS CLASH

Ham on 09 2, 2008 | No Comments

WHEN TWO MEDIA TITANS CLASH

A storm brewing among two media giants is destined to shake up Indonesia’s broadcast industry! Two of Southeast Asia's richest tycoons, Malaysian T. Ananda Krishnan and Indonesian James Riady,

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