edward_ong on 11 25, 2009 | No Comments
We didn’t start the pitch (Freelancer megamix) (Sung to Billy Joel’s We didn’t start the fire) Strolling, What a day, Phone call, Money’s on the way Traffic says, Urgent job, Need you
Read Moreedward_ong on 09 30, 2009 | No Comments
Architecture - Hey, how did the meeting go? - Well, uh, we tried our best but client chose the safe option. - Did you even present the hanging building? - They thought it was too contr
Read Moreedward_ong on 08 20, 2009 | No Comments
Day 1 My first day at work. Still can’t believe I landed this gig. They gave me a place next to the photocopy machines, facing the office servers. It’s a little hot here and the ceiling leaks
Read Moreedward_ong on 07 15, 2009 | 4 Comments
BY EDWARD ONG Job number: PM246 Project background: Due to a sudden rainfall around noon, a large number of employees have delayed going out for lunch. They went out as soon as the rain stop
Read Moreedward_ong on 06 15, 2009 | No Comments
Remember those great Volkswagen ads? What went through their minds when they came up with the big idea? Here's a hypothetical scenario in a typical US agency in the early sixties. The Creative D
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