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	<title>ADOI Blog</title>
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	<link>http://sub.adoimagazine.com/blog</link>
	<description>The return of the &#039;blow by blow&#039; Sledgehammer, since the heydays when he wrote weekly for The Star and later, the New Straits Times under the same infamous pen name.</description>
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		<title>This Week in Retail …</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2011/03/14/this-week-in-retail-%e2%80%a6-money-money-money-%e2%80%93-it%e2%80%99s-a-rich-man%e2%80%99s-world/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2011/03/14/this-week-in-retail-%e2%80%a6-money-money-money-%e2%80%93-it%e2%80%99s-a-rich-man%e2%80%99s-world/#comments</comments>
		<pubDate>Sun, 13 Mar 2011 18:27:12 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[SLEDGEHAMMER]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=491</guid>
		<description><![CDATA[By Manita Khuller
Money, Money, Money – It’s a Rich Man’s World

Retailing is big business – today the Top 25 Retailer ‘brand’ names account for sales of over $1 trillion from 38000 stores in 71 countries*! No matter how many zeros that is, it’s a very BIG number.
You don’t get to be that big or successful [...]]]></description>
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		<title>This Week in Retail…</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2011/02/24/this-week-in-retail%e2%80%a6/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2011/02/24/this-week-in-retail%e2%80%a6/#comments</comments>
		<pubDate>Thu, 24 Feb 2011 13:28:07 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[ADOI GALLERY]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=487</guid>
		<description><![CDATA[By: Manita Khuller
Why don’t modern retailers support  brands as we want them to? If I had a Dollar for every time I heard that  from a client brand manager or even my agency colleagues I would be  somewhere else!
Many brand marketer’s rant about their  frustrations with modern retailers: Why don’t they [...]]]></description>
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		</item>
		<item>
		<title>The Consumer Is Now Searching In New Places! : By Rob Griffin</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2010/11/25/the-consumer-is-now-searching-in-new-places-by-rob-griffin-senior-vice-presidentu-s-director-of-search-analytics-at-media-contacts-the-digital-side-of-havas-media/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2010/11/25/the-consumer-is-now-searching-in-new-places-by-rob-griffin-senior-vice-presidentu-s-director-of-search-analytics-at-media-contacts-the-digital-side-of-havas-media/#comments</comments>
		<pubDate>Thu, 25 Nov 2010 11:47:25 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[ADOI GALLERY]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=482</guid>
		<description><![CDATA[
The fundamental changes in the search industry have become more evident to me than ever because I have just been reminded how much the consumer is driving these changes. I realized this because I&#8217;m missing the Search Insider Summit (SIS) at Captiva Island, Florida, due to a seven-day-old new daughter. Instead of being with my [...]]]></description>
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		<title>Write the Future: By Matt Sutton &#8211; Managing Director, Aktiv Digital</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2010/07/12/475/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2010/07/12/475/#comments</comments>
		<pubDate>Mon, 12 Jul 2010 11:33:46 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[SLEDGEHAMMER]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=475</guid>
		<description><![CDATA[
For such a massive tournament as the 2010 FIFA World Cup, there’s no doubt the expert analysis will continue long after the whistle blew on this morning’s final between Spain and the Netherlands. The likes of ESPN have already named their team of the tournament while Uruguay’s Diego Forlan has won an official FIFA poll [...]]]></description>
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		<title>Mobile Advertising Interview: Christian Cadeo, Admob Asia Pacific</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2010/07/06/mobile-advertising-interview-christian-cadeo-admob-asia-pacific/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2010/07/06/mobile-advertising-interview-christian-cadeo-admob-asia-pacific/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 15:17:22 +0000</pubDate>
		<dc:creator>garytay</dc:creator>
				<category><![CDATA[SLEDGEHAMMER]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=471</guid>
		<description><![CDATA[
Christian is no stranger to mobile advertising working with AdMob, one of the world’s largest mobile advertising network, who recently published its quarterly Southeast Asian Mobile Metrics Report:. Mobile traffic in Malaysia increased to 161.4 million in the first quarter of this year…
Mobile is touted as the key driver for Social Media. In Malaysia, Maxis [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Events Push the Digital Industry! By Matt Sutton &#8211; Managing Director, Aktiv Digital</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2010/06/25/events-push-the-digital-industry-by-matt-sutton-managing-director-aktiv-digital/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2010/06/25/events-push-the-digital-industry-by-matt-sutton-managing-director-aktiv-digital/#comments</comments>
		<pubDate>Fri, 25 Jun 2010 13:34:14 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[SLEDGEHAMMER]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=466</guid>
		<description><![CDATA[
We’ve seen a huge increase in the number of events dedicated to digital around the region of late and this can only be a good thing for the industry.
It shows the interest there is the medium, and fuels further interest as well as providing an all-important platform for knowledge transfer.
Aktiv Digital presented at the recent [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Advertisers must get in the Game! By Matt Sutton &#8211; Managing Director, Aktiv Digital</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2010/05/27/advertisers-must-get-in-the-game-by-matt-sutton-managing-director-aktiv-digital/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2010/05/27/advertisers-must-get-in-the-game-by-matt-sutton-managing-director-aktiv-digital/#comments</comments>
		<pubDate>Thu, 27 May 2010 11:58:22 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[SLEDGEHAMMER]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=462</guid>
		<description><![CDATA[
It’s certainly no secret that online gaming is one huge phenomenon across Asia Pacific.
If we look purely at the numbers, it’s clear that it’s one of, alongside social networking, the most engaging web activities in the region.
According to the last world comScore Metrix Service, which released figures on online gaming in Asia Pacific, 51% of [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>A Watershed Moment In APAC Digital by Matt Sutton – Managing Director, Aktiv Digital</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2010/05/04/a-watershed-moment-in-apac-digital-by-matt-sutton-%e2%80%93-managing-director-aktiv-digital/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2010/05/04/a-watershed-moment-in-apac-digital-by-matt-sutton-%e2%80%93-managing-director-aktiv-digital/#comments</comments>
		<pubDate>Tue, 04 May 2010 14:31:52 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[SLEDGEHAMMER]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=459</guid>
		<description><![CDATA[
A genuine watershed moment for the digital industry here in Asia then with the recently formed Singapore chapter of the IAB delivering the much awaited revenue report to an audience of digital’s finest this week. For the first time, we have audited, actual revenue numbers submitted by vendors, providing for the most accurately reported ad [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>ADOI BLOG: Social Media: Advertisers need to be there! by Matt Sutton &#8211; Managing Director, Aktiv Digital</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2010/04/19/social-media-advertisers-need-to-be-there/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2010/04/19/social-media-advertisers-need-to-be-there/#comments</comments>
		<pubDate>Mon, 19 Apr 2010 07:42:47 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[SLEDGEHAMMER]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=454</guid>
		<description><![CDATA[
The world gets more ‘social’ every day.
More and more people are spending more and more time engaging in social media online. According to the latest comScore figures, 50.8% of the total online population in the Asia Pacific region visited a social networking site in February 2010 – equating to around 400m people.  Facebook just last [...]]]></description>
		<wfw:commentRss>http://sub.adoimagazine.com/blog/index.php/2010/04/19/social-media-advertisers-need-to-be-there/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>The Drayton Bird Blog &#8211; Rare David Ogilvy video &#8211; the old magician &#8220;making love&#8221;</title>
		<link>http://sub.adoimagazine.com/blog/index.php/2010/02/18/the-drayton-bird-blog-rare-david-ogilvy-video-the-old-magician-making-love/</link>
		<comments>http://sub.adoimagazine.com/blog/index.php/2010/02/18/the-drayton-bird-blog-rare-david-ogilvy-video-the-old-magician-making-love/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 16:18:07 +0000</pubDate>
		<dc:creator>admin2</dc:creator>
				<category><![CDATA[THE DRAYTON BIRD BLOG]]></category>

		<guid isPermaLink="false">http://sub.adoimagazine.com/blog/?p=448</guid>
		<description><![CDATA[
Before I tell you about this video &#8211; another I found lurking in my office &#8211; I should tell you about something stupid I nearly did.
A year or so ago I got my trusty partner Al to make me list of all the words you can&#8217;t use because the dreaded spam catcher will stop them [...]]]></description>
		<wfw:commentRss>http://sub.adoimagazine.com/blog/index.php/2010/02/18/the-drayton-bird-blog-rare-david-ogilvy-video-the-old-magician-making-love/feed/</wfw:commentRss>
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